Sofia is a coach and mentor specializing in helping women founders make bold decisions, lead with confidence, and scale their businesses strategically. With a background in Clinical Psychology and Human-Computer Interaction, she co-founded Mambu, a fintech company that achieved unicorn status in 2021. During her time at Mambu, Sofia led all initiatives related to organizational culture, shaping a high-growth environment that attracted and retained top talent. Alongside her role, she frequently provided informal leadership coaching, supporting Mambu’s leaders through one-on-one conversations and recurring sessions as they navigated growth and change. In 2022, she moved into coaching women founders, combining her expertise in psychology, leadership, and business strategy to support their entrepreneurial journeys.